Decide What Type Of YouTube Channel To Create? You’ve made the big decision: You’re going to open a YouTube channel.
Good for you! But keep in mind there are a lot of them out there, and you need to figure out how to make one work for you.
What is going to help you stand out from the crowd?
Where YouTube is concerned, content is king.
Here are a few tips to help you decide what sort of channel to create.
You’re going to be spending a lot of time at this.
A LOT of time.
There is nothing worse than the drudgery of having to do something every week that you hate.
Worse, that will show in your product.
If you don’t like what you’re doing, it sours the production and makes the viewer uncomfortable.
So make your channel about something you love, something you’re passionate about.
Why should we listen to you? Are you good at what you’re talking about?
Or are you so passionate about it that you want to become good at it? Be the expert or be the novice that your viewers are and let us watch you grow into becoming an expert.
If you love cars and have never rebuilt an engine, show us all how you found out step‐by‐step how it’s done and let us learn with you.
On the other hand, if you rebuild engines in your sleep with one wrench tied behind your back, let us learn at your feet as you make it look easy.
Either way works.
There are a lot of channels on YouTube, and that means a wide variety of subjects are already out there.
If there are a lot of channels on the subject you are interested in, that means there is a great deal of interest in that
If you’re going to do that topic, you’ll have to do it better than everyone else.
How? See what the competition has to offer and then improve on them, make yours better, friendlier, funnier, more in‐depth.
Give us a reason to watch you instead of them.
Alternatively, find your hobbies, your passions, your talents and try to find the one thing that no one else is doing.
That won’t be easy, but underwater accordion playing is probably an untapped market.
You don’t need to be completely esoteric.
For example, there are a lot of channels about supercharging your car, there are channels about fixing your car, but there are few channels about using duct tape and bailing wire to get you out of a tight spot and to a mechanic.
Solve a problem.
People are looking to you for information that’s important and necessary.
Even if the problem is that they need a good laugh.
Maybe they need to break into a car to retrieve the key inside.
Make a difference. Use your passion.
Use your expertise and use your personality to create the perfect channel for you.
The rest will follow.
The Step‐by‐Step Guide to Setting Up Your YouTube Channel
Starting your YouTube channel is easy.
Everything connected to getting started is very simple.
Here is a step‐by‐step guide to beginning your own YouTube channel.
Keep in mind that YouTube is now owned by Google, so the first step is to sign in with your Google account.
If you don’t have one, go to Google first and create one, it’s quick and free.
In the top right corner of YouTube, once you’re signed in, there is an arrow next to the avatar image.
This arrow indicates a drop‐down menu.
Click the arrow, from the menu choose MY CHANNEL
Pick a name
You’ll be prompted to choose a name.
This is arguably one of the most important decisions you can make.
The name of the channel will help to guide people to the site.
Calling an automotive repair channel “Bob’s Channel” won’t give the viewers any idea what the channel is about.
Think about this carefully before deciding.
Naming it the same as your company will at least tie that information to what they already know about your products.
If you don’t have a company, use your content to inspire a name that will draw people to you.
Fill out the rest of the required fields by following the prompts and click
Take the tour
You’ll be prompted to take it, and if you’re not, you can get there from the menu at the top right of your page.
It’s actually very helpful and will provide you with lots of good information to start.
Start on the ACCOUNT SETTINGS
That’s going to be an option on the drop‐down menu in the top right again.
Where do we go from here?
- Create a custom URL, This is another draw factor to get to your channel, Instead of MyChannel1092 which means nothing to the viewer, you can create the URL to read HotRodMechanic or ChefOnABudget or something meaningful and easy to enter.
- Click on the ADVANCED button. This will take you to a new page.
- Click CREATE CUSTOM URL.
- Enter your custom URL. If it’s not taken:
- Click CREATE CHANNEL URL.
- Link it to your social media, You want your followers there to come here and check out your channel.
- Under the ACCOUNT SETTINGS, click CONNECT ACCOUNTS.
- Enter the other accounts you want to be linked to the
- channel and click on SAVE
Update your email
- Under the PRIVACY in ACCOUNT SETTINGS, click EMAIL
- Edit your contact and frequency settings.
And that’s it.
A few simple steps and you’re ready to start uploading and creating your own channel
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